Roofing is one of the highest-velocity trades in construction — and one of the best fits for permit-based lead generation. A roofing permit is a public, dated signal that a specific property is getting a new roof, with the contractor and address attached. Here's a playbook for roofing companies and suppliers.
Why roofers use permit data
Every roofing permit names a job that's happening right now: the address, the licensed roofer, the reported value, and the date. That's a warmer, better-timed lead than any purchased contact list — you're reaching out while the work is live.
Two ways to play it
Suppliers and manufacturers sell to the roofing contractor on the permit — they're actively buying materials for that job. Service and complementary businesses (gutters, solar, insurance, restoration) target the property owner at the permitted address.
Target by county — and by storm
Scope to the counties you serve and watch roofing permit volume. Roofing spikes after hail and hurricanes, so a fresh feed lets you move into storm-affected areas fast. In our Florida demo sample alone, roofing is one of the largest trades — see where it's concentrated on the coverage pages.
Keep the feed fresh
Roofing leads decay in days. A one-time export goes stale fast; a weekly or daily feed of new roofing permits keeps your pipeline full. PermitData can deliver your roofing scope on a schedule, straight into your CRM.
Get started
See real roofing permits in the free live demo, review the general lead-gen playbook, then request a roofing-scoped quote for your counties.